Friday, 2 January 2015

Audience Research Questionnaire

To conduct one form of audience research, I used the online questionnaire generating website, "Survey Monkey". This website enabled me to receive secondary data from people from my chosen age range - that is 16-21. The questions I mentioned covered a range of topics, (from prices to colour schemes). The results I receive from this survey should enable me to have a better insight into the likes and dislikes of my chosen audience; this should effectively give me a helpful guideline on how I should create my music magazine.
I asked the question "What genre of music appeals to you?" to find out what kind of music, the audience group I had the most access to, liked the best. The most liked genre type will be chosen for my music magazine, this would make sense as I would always be able to ask for their opinions on images, colour, fonts, etc.
 I asked the question "what artist news would you like to know about?", in order to have an idea of what to put in my cover page as subtitles and pull quotes and headings for contents pages. The option which is most popular will appear more frequently in my cover, contents and front page.
I asked the question "Which colour scheme is most appealing for a R&B music magazine as at this point in time, I was hoping to create a R&B magazine based on my audience, I asked about preferred colour schemes as, I found out in my focus group for audience research that the majority of people preferred covers and contents pages with vivid, eye catching and contrasting colours, 





I shared the URL for my survey on social platforms such as Twitter and WhatsApp as the people using these websites are within my audience age range and will offer me useful feedback,


















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